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Joined: Jan 2006
Posts: 33
Member
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Member
Joined: Jan 2006
Posts: 33 |
Here's some thoughts about websites and some points for "success": Three Factors That Make A SaleYour website needs to pass some usability standards and is: - able to be found
- easy to use
- easy to remember
- free of errors
- easy to learn
Is having a web site with all the above enough to make a sale? No, there are three critical factors behind a viewer’s decision to make a purchase: - Relevance - Does your web site have what the viewer is seeking?
- Differentiation - What makes you different from the other web sites that offer your product, service, or information? You must communicate this difference clearly, loudly, and often.
- Trust - The viewer must feel confident that all interactions with you will be completed in the manner you specify.
read complete article ~Roland
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